BE:MAX.

BE:MAX (비맥스), formerly MUSTB (머스트비), is best described as a 5-member boy group that consists of Taegeon, Wooyeon, Doha, Soohyun, and Sihoo. Their debut took place on January 21, 2019 under MUSTM Entertainment. On April 21, 2019 MUSTB was involved in a car accident, following the car accident Hawoon and Sangwoo both departed the group. The profile also notes that on November 7, 2023 MUSTM Entertainment announced that the members’ exclusive contracts with the label have been terminated. Another profile detail is that The group rebranded from MUSTB to BE:MAX on July 6, 2024. Additional background says that The group is currently under KPlus Entertainment. BE:MAX re-began activities on July 30, 2024, with the single, Down Down.